We hear it all the time. People constantly walk into our shop and share with us their nightmare experiences dealing with online printers.
You can always find a cheap price online. For bargain hunters, the Internet can be a wonderful place. But it can also be a gamble. The problem is, did you find a bargain or a huge headache?
Doing business locally is smart when it comes to important projects like high-quality print and marketing materials. There are a couple of major reasons for this:
First, when you deal with a local printer, you always have the opportunity to view and approve the final proof in hardcopy form. So many times a final will turn out completely different in color, size or quality than the customer anticipates after viewing the proof on a computer screen. Second, if there are any problems or last-minute changes, a local print shop can address them immediately. There is no need for return labels, dealing with who pays for shipping costs on the “fixed” job, or discussing refunds or warranties. The local brick and mortar shop can handle everything at the front desk.
Wouldn’t you prefer having the peace of mind that comes from knowing your important project is in the capable hands of your local printer? Or is price really the only factor? Let us hear your feedback!
