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A corporate logo is an extremely important marketing tool. Does your company have a logo? If so, does your current logo reflect the image you want portrayed? Our professional designers can help you develop a new logo or give an existing logo a little “recharge” or even a complete makeover. We’ll then help you brand your corporate identity. Here’s how we do it: |
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Step 1: Information gathering. To design the perfect logo for you, we need to find out what you do, what you like, what image you want portrayed, etc. Once we have this information, we’ll put together some samples which incorporate all of this this information. Step 2: Refinement. One of our initial designs may be just perfect, or require only minor adjustment to complete. Sometimes we’ll need several back-and-forths with you to get things right. We’re happy to make as many changes as you want. In any event, the end result will be a logo that you love. Step 3: Use. You’re going to use your new logo everywhere, so once it is right we make it immediately available for use. You should print it on everything that leaves your office; attach it to your emails; put it in your print and web advertising. The more people see it, they more they’ll remember it. Step 4: Branding. Once in use the most important task is to brand your logo and image. Giving all of your marketing a consistent look and feel is just as important as creating a good logo. This helps customers familiarize themselves with your brand and instantly recognize that a message is from you. We’ll help develop that consistency in everything we do for you, helping your business cards, letterhead, brochures, folders, website — everything — work together to present your business in the most professional manner. Printing your nice new logo on cheap paper from your desktop printer is not going to win you any new customers, is it? Are you ready to get started on your corporate identity project? We are. Contact our design department today! |
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