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September 26, 2012 By Tom Gimer

Money-saving tip: Use standard sizes

People sometimes ask how they can best keep their printing costs low. One easy way is to design your piece for print using standard paper sizes such as 8.5×11, 8.5×14, 11×17.

What this does is reduce the amount of finishing required. And you guessed it, the less finishing required, the lower your price. It’s just common sense.

Using those standard size papers you can create booklets with 5.5 x 8.5 inch pages, 8.5 x 7 inch pages, or 8.5 x 11 inch pages. The only finishing required will be folding and stapling, which can all be handled by the machines. Of course this assumes your design does not have bleeds — eliminating these fancy features is another way to keep costs low because less paper and less labor is needed.

Or let’s say you want to make some flyers. The fewer total cuts required to finish your piece, the cheaper it will be. So rather than designing a custom-sized piece that requires cutting on every side, make full sheets, half sheets or 1/4 sheets.

If costs are your main concern, think ahead! And please feel free to call us with questions about how to set up your art. We’re always happy to help!

Related posts you might like:

  1. 3 things you’ll need to decide about your print project
  2. What is a bleed?
  3. 3 “T’s” for more profits

Filed Under: Design, Print Tagged With: pricing, settings, tips

About Tom Gimer

I guess you'd call me the "technical" guy at the shop. When the machines start to act up, they call me in. (I then call a service tech.) When I'm not dealing with the machines or writing or editing copy and/or code for clients, I also practice real estate law. It's a long story. Connect with me on LinkedIn or on the golf course.

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1111 34th St, NW
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