Around this time of year, Christmas and holiday card orders start coming in. Along with party invitations and envelopes, these holiday season items keep us quite busy into the New Year!
Many of our clients trust us to design, print, cut, score and fold their holiday cards and party invitations year after year. (Many also count on us to address envelopes and handle the mailing services.) These clients value the satisfaction they get from sending out an original, attractive looking piece of art to friends and family each year. With all the cookie-cutter card templates out there (you’ll probably have a few cards with the same lame Shutterfly layout sitting above your fireplace this year), it’s no surprise that many people prefer to create custom cards. Can you blame them for trying to look like they actually care?
But what should your card look like this year? Remember, most people display all the cards they receive in plain view throughout the holiday season, so why not create something thoughtful and different this year? Below are a few ideas that might help you think about how to create the perfect holiday card.
Hand-drawn artwork
Have you or your kids created anything special this year? Perhaps a cute drawing or painting? No matter what size it is, we can take that special artwork and make it the centerpiece of your holiday card.
Personalization
If you can create a mailing list in Excel with different fields in each column of your spreadsheet, you can easily personalize your holiday cards. Custom greetings and salutations (anything really) are possible with variable data. When your recipients open your custom printed envelopes to find a holiday card that was created especially for them, they’ll definitely see the effort you have made to make them feel special.
Photo-Retouching
You have a photo you want to use for your card, but it needs some help to get it ready for public disclosure. Our designers are Photoshop experts who can edit your photo as you wish — such as by removing a person, adding a special background, or simply retouching to remove imperfections.
When you’re ready to get started, we’ll be here…